Community
The OG Strain Effect: Coincidence… or Good Promo?
Every now and then, somebody asks me:
“OG, why do you spend so much time promoting these cannabis companies?”
Simple.
Because I love this industry.
I love seeing passionate people build something from nothing. I love finding the hidden gems. I love discovering the growers, dispensaries, and brands that are actually doing it right before everybody else catches on.
And if you’ve followed my work for any length of time, you’ve probably noticed a strange pattern.
The brands I put a spotlight on tend to blow up.
Now before anybody starts throwing tomatoes at me, let me be crystal clear:
I am not claiming I built these businesses.
I didn’t create their products.
I didn’t build their customer base from scratch.
I didn’t develop their genetics.
I didn’t create their business plans.
The people behind these brands did all of that themselves.
What I do is something much simpler.
I find greatness and I point at it.
Then I tell the community where to find it.
That’s it.
But apparently, that’s a pretty powerful thing.
Exhibit A: Electric City Cannabis Company
When I first started talking about Electric City Cannabis Company, they weren’t the biggest name in the 518.
They were newer.
Competition was everywhere.
Every dispensary was fighting for attention.
But I saw something.
They were doing things right.
Their customer service was on point.
Their product selection was solid.
Their passion was obvious.
So I started writing about them.
I started talking about them.
I started putting a spotlight on them.
Again, I didn’t create their success.
They earned every bit of it.
But today?
They’re opening a second location in Gloversville.
That’s not luck.
That’s the result of a quality business executing at a high level.
Did my promotion help?
I think it’d be pretty hard to argue that it didn’t.
I know for a fact people walked through their doors because they saw one of my videos or read one of my articles.
Some of those people became loyal customers.
How many?
Who knows.
But it happened.
And when quality meets visibility, good things tend to happen.
Exhibit B: Higher Beings Powered by Hudson Valley Green
Last year, I attended a cannabis cup in Palenville.
Over fifty vendors.
Over fifty.
You know what that means?
A lot of walking.
A lot of talking.
A lot of smelling jars and trying products.
Basically the Olympics for cannabis enthusiasts.
After searching through vendor after vendor, one company stood out above the rest.
Higher Beings powered by Hudson Valley Green.
The quality was undeniable.
The passion was undeniable.
The products spoke for themselves.
So I spent the next year doing what I do best.
I talked about them.
I promoted them.
I let the community know what I had found.
Did I create their products?
No.
Did I create their business?
Absolutely not.
But I’d be lying if I said the spotlight didn’t help.
When you’ve built a following that trusts your opinion, people listen.
Especially the people who have followed my work for years and have seen me call things correctly time and time again.
When I point people toward a company, they check it out.
They give it a chance.
And when the quality is really there, they come back.
I have no doubt that my articles, videos, and recommendations helped increase their visibility, grow their customer base, and bring new eyes to what they were already doing exceptionally well.
The reality is simple:
When you’re operating in an industry where social media platforms constantly limit cannabis content, every bit of exposure matters.
Every article matters.
Every video matters.
Every recommendation matters.
And every new customer matters.
The Newest Example: Gilly’s Greens
Now let’s talk about a company that’s still writing its success story.
Gilly’s Greens.
If you’ve been paying attention, you’ve already seen me talking about them.
Why?
Because I see the same ingredients I’ve seen before.
Passion.
Consistency.
Quality.
Dedication.

The man behind the operation, John Gilboy, isn’t waiting for success to magically appear.
He’s putting in the work.
He’s building a reputation.
He’s producing quality products.
Those things have absolutely nothing to do with me.
He deserves the credit for every bit of that.
But now I’m putting a spotlight on what he’s doing.
And if history has taught me anything, people are going to pay attention.
Will Gilly’s Greens become one of the next major names people are talking about?
I think so.
Not because of me.
Because they’re doing it right.
But proper promotion combined with quality products is a dangerous combination—in the best possible way.
Coincidence? Maybe.
At this point, there are only two possible explanations.
Either:
I have an incredible ability to identify cannabis businesses that are destined for success before everybody else notices.
Or…
My promotion actually helps accelerate that success.
Honestly, it’s probably both.
The businesses are already putting in the work.
They’re already producing great products.
They’re already building something worth supporting.
I simply help more people discover them faster.
Why This Matters
The cannabis industry is more competitive than ever.
Everybody wants attention.
Everybody wants customers.
Everybody wants to become the next big name.
But here’s the truth.
The best products don’t always win.
The loudest products often do.
Visibility matters.
Brand recognition matters.
Community trust matters.
And that’s where I come in.
For years, I’ve built relationships throughout the cannabis community.
People know that when I recommend something, it’s because I’ve actually put it to the test.
I’m not interested in promoting garbage.
I’m not interested in hyping products that don’t deserve it.
My reputation is worth too much.
When I put a spotlight on a company, it’s because I genuinely believe they’re doing something special.
And the community has learned to trust that.
The Invitation
So if you’re a grower…
A dispensary owner…
A breeder…
A processor…
An event organizer…
Or a cannabis entrepreneur building something incredible…
Let’s talk.
If you’re doing things right, I want to know about it.
If you’re passionate about what you’re creating, I want to see it.
And if you’re looking for someone who’s willing to fight for your brand and help get your name in front of the community, then maybe it’s time we work together.
I invest my time into the people I believe in.
The question is:
Are you building something worth believing in?
Because if you are, OG Strain might just be your next spotlight.
And if history is any indication…
That spotlight tends to shine pretty bright.
- OG Strain
- Visit for more: https://suno.com/s/daJmGyEnt1xAe2pt
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Community
KEEPIN’ EDIBLES YUMMY: THE WOMAN WHO LOOKED AT A PEACH COBBLER AND SAID… “YEAH, WE CAN INFUSE THAT.”
There are two kinds of people at a cannabis event.
The first kind walks around saying, “I’m just gonna look.”
The second kind walks past Key’s table… stops dead in their tracks… stares at an infused peach cobbler like they’ve just seen Bigfoot riding a unicorn… and quietly says,
“Well… there goes my paycheck.”
If you’ve been to a Crisxotics event recently, chances are you’ve already met Key—also known as Keoka, the woman behind Keepin Edibles Yummy. And if you haven’t… don’t worry. Your stomach will eventually lead you there.
I had the chance to spend some time talking with Key after she completely surprised me with one of the most generous gift bags I’ve ever received. I’m talking infused Milky Way bars, Doritos, Nerds, Sweet Tarts, gummies, peach cobbler pie… honestly, the bag looked like Willy Wonka opened a dispensary.
Needless to say, she didn’t have to do that.
But that’s exactly the kind of person she is.
She’s genuine.
She’s passionate.
And she really enjoys making people smile.
That same attitude is exactly what built Keepin Edibles Yummy into what it is today.
Ten Years of Turning Munchies Into Masterpieces
While many vendors only recently entered New York’s cannabis scene, Key has been perfecting her craft for nearly a decade.
She originally started doing product development and manufacturing for another company about ten years ago. As someone who already loved both cannabis and baking, combining the two wasn’t exactly a difficult career decision.
For most people, baking brownies sounds like a relaxing Sunday afternoon.
For Key…
It’s product research.
Over the years she’s helped develop products across New York and even into Massachusetts and Vermont before eventually stepping out on her own.
Ironically, she only started vending events in late 2025.
So while she may seem like “the new girl” behind the table…
She’s actually one of the veterans behind the recipes.
If It Exists… She’ll Probably Infuse It
When I asked what kinds of products she specializes in, Key didn’t hesitate.
Pretty much anything.
Honestly… I believe her.
Looking at her table feels like someone challenged her to walk through a grocery store and answer every item with,
“Yep… I can infuse that.”
Cookies?
Absolutely.
Brownies?
Of course.
Cakes?
Easy.
Candy?
Why not?
Peach cobbler?
Now we’re talking.
In fact, her infused cobblers have become one of her signature creations, and for good reason.
You don’t see infused peach cobblers everywhere.
Actually…
I’ve never seen anyone else doing them.
That’s exactly what makes Keepin Edibles Yummy memorable.
She’s not chasing everyone else’s ideas.
She’s creating her own lane.
More Than Just Getting High
One answer during our interview really stood out to me.
When I asked about memorable customer experiences, she didn’t talk about selling out.
She didn’t brag about potency.
She didn’t tell me how many products she moves.
Instead…
She talked about people finally getting relief.
Customers telling her they got the best sleep they’ve had in weeks.
People saying their bodies finally relaxed.
Those moments matter.
Cannabis isn’t always about getting blasted into another galaxy.
Sometimes it’s simply about finally getting a good night’s sleep.
Helping people feel better is what keeps Key excited about what she does.
And honestly…
That’s probably why customers keep coming back.
Crisxotics Feels Like Family
Ask Key why she enjoys vending at Crisxotics and her answer is simple.
The vibe.
Everyone is relaxed.
Everyone has fun.
Everyone leaves happy.
If you’ve ever attended one of Crisxotics’ events, you already know exactly what she’s talking about.
It feels less like walking into a business expo…
…and more like showing up at the world’s friendliest family reunion where everyone just happens to really appreciate good flower and ridiculously creative edibles.
Looking Ahead
Even after ten years in the cannabis industry, Key isn’t slowing down.
Her dream?
Growing Keepin Edibles Yummy to an even larger scale.
She’s hoping to eventually sell her recipes while continuing to oversee their production and development.
She even joked that she’s looking for investors.
So…
If you’re reading this while sitting on a pile of money wondering what to do with it…
I know somebody who makes a peach cobbler capable of changing your entire afternoon.
Just saying.
Advice Worth Listening To
When asked what advice she’d give someone wanting to enter the cannabis industry, her answer reflected exactly how she’s built her own success.
Start small.
Experiment.
Keep learning.
Find something nobody else is doing…
…then make it your signature.
That advice explains Keepin Edibles Yummy better than anything I could ever write.
She didn’t become memorable by copying everyone else.
She became memorable by becoming impossible to compare.
Final Hit
The cannabis community is filled with incredible growers.
Amazing extract artists.
Talented cultivators.
But every now and then you meet someone who reminds you that cannabis culture isn’t only about what’s in the jar…
Sometimes it’s about what’s coming out of the oven.
Key has spent the last decade combining creativity, experience, and a genuine love for making people happy into a brand that’s become one of the most unique stops at every event she attends.
If you happen to see Keepin Edibles Yummy at an upcoming Crisxotics event, do yourself a favor.
Stop by.
Say hello.
Check out the menu.
And whatever you do…
Don’t convince yourself you’re “just looking.”
Trust me.
That’s exactly how people accidentally leave carrying an infused peach cobbler… and somehow a bag full of snacks they never planned on buying.
Not that I’m speaking from experience or anything…
Our social media link:
https://www.facebook.com/share/18NoGdsAFa/?mibextid=wwXIfr
Community
THE 5 WEEKS THAT DRIVE EVERY GROWER CRAZY! 🌱😳 Why July Is the Most Exciting Month of the Entire Season
There are only two kinds of people in New York during July…
People growing cannabis…
…and people getting tired of hearing about someone else’s cannabis plants.
Let’s be honest. If you’re growing this year, you’ve probably already shown your garden to at least ten people. Maybe twenty. Maybe the UPS driver. Maybe your neighbor who was just trying to check the mail.
“Hey… wanna see my girls?”
Every single grower says it with the same excitement you’d expect from someone showing off a newborn baby.
And you know what?
I absolutely love it.
I’ve had people proudly show me beautiful greenhouse monsters pushing through the roof, and I’ve had first-time growers proudly point at a three-foot plant with six leaves missing because a deer decided to sample the menu.
The funny part?
They’re both equally excited.
Sometimes I look at a beginner’s plant and think, “Well… it’s definitely a plant.” But I would never crush that excitement. Every one of us started somewhere, and that first successful outdoor grow is something you never forget.
That’s what makes July so special.
This is the month when hope is everywhere.
The hard work is mostly done. The plants are established. They’ve survived storms, bugs, hungry animals, curious neighbors, and hopefully a few overenthusiastic watering sessions.
Now everyone is waiting for the same thing.
The show.
Here in New York, most outdoor photoperiod plants begin revealing their first white pistils—the little hairs that appear at the nodes, right between the branches—during the first or second week of August. That’s Mother Nature flipping the switch from “grow bigger” to “let’s make flowers.”
Once that happens, the countdown begins.
Most strains need roughly 8 to 10 weeks to fully mature after flowering starts. For many New York growers, that usually puts harvest somewhere between October 15 and October 21, depending on the cultivar and the weather.
And here’s where patience separates good flower from unforgettable flower.
Every grower knows how tempting it is to chop early.
You walk outside every morning thinking…
“They look done.”
Then two days later…
“Okay… NOW they’re done.”
Then another week passes, and suddenly your buds have swollen, the aroma has intensified, and the trichomes seem to have multiplied overnight.
That’s why so many experienced growers pray for one thing every October…
A late frost.
That final week can make an incredible difference. Those extra days often allow the flowers to bulk up, the trichomes to mature, and the terpene profile to fully develop. Sometimes the difference between “pretty good” and “OH… MY… GOODNESS…” is simply giving the plant one more week when the weather cooperates.
Greenhouse growers get a little bonus here.
If temperatures only dip to around 31–32°F (-0.5 to 0°C) for a light overnight frost, a covered greenhouse can often protect plants well enough to squeeze out those extra precious days. It’s not a guarantee, but sometimes that little bit of protection is all you need to cross the finish line.
Of course, Mother Nature always has the final vote.
If a hard freeze is coming, don’t gamble your entire crop trying to squeeze out another couple of days. Harvesting around October 15 can still produce excellent cannabis. It’s when growers start chopping significantly earlier than that—before the flowers have had enough time to mature—that I’ve personally seen plants come out looking and smoking a little underdeveloped.
But let’s not rush ahead.
We’re still in July.
This is the fun part.
This is the month of backyard inspections, daily photo updates, endless conversations about nutrients, and that one friend who somehow measures his plants every afternoon like they’re children at the doctor’s office.
It’s the season where every grower becomes an amateur meteorologist, checking five different weather apps while somehow trusting none of them.
Sunny? Great.
Rain? We’ll manage.
Wind? Tie them down.
Frost in July? Okay… now somebody’s lying.
Whether this is your very first outdoor grow or your twentieth season chasing the perfect harvest, take a second to appreciate this part of the journey.
Because before you know it, you’ll be trimming until your fingers stick together, wondering why you ever thought growing one more plant was a good idea.
So enjoy the excitement.
Take pictures.
Show off your garden.
Celebrate every inch of growth.
And if Mother Nature is listening…
Let’s all say it together.
Dear Weather… please give New York one nice, late frost this year.
Our trichomes would sincerely appreciate it.
Community
THIS ISN’T JUST A FESTIVAL… IT’S A WHOLE CANNABIS CITY IN THE PINES | Summer High Fest Is About to Change NY Forever
Let me paint you a picture real quick…
It’s summer 2026 in New York. You’re not stuck on your couch scrolling through the same 12 people arguing in comment sections. You’re not watching someone else “live life” through a phone screen. You’re somewhere different.
You’re under the pines. Music is hitting from two stages. The air smells like food trucks, creativity, and maybe a little something sticky from the BudStock side of the world. Somewhere in the distance, someone just won the Home Growers Championship and is acting like they just got drafted into the NBA.
Welcome to Summer High Fest.
And according to Woodz Treez, this isn’t just another cannabis event trying to slap a logo on a flyer and call it culture. This is something built from the ground up with intention, experience, and a little bit of “we’re tired of waiting for someone else to do it right, so we did it ourselves.”
THREE EVENTS. ONE WEEKEND. ZERO CHILL.
Summer High Fest is not playing small.
2026 marks the first-ever Summer High Festival, but don’t get it twisted—this thing is built on serious foundation:
Summer High Music Festival (Year 1)
BudStock Cannabis Convention (Year 4)
The Home Growers Championship (Year 3)
So what you’re really getting is not one event… but three communities colliding into one giant weekend experience.
And yes—there are designated 21+ cannabis areas, but there’s also something you don’t see enough in this space: a family-friendly festival atmosphere outside those zones. Music, art, camping, food, vendors, workshops… the whole spectrum.
In other words: if you can’t find something to enjoy here, you might just be the problem.
WHY THIS WAS BUILT (AND WHY IT MATTERS)
Woodz Treez made one thing very clear in his interview: this didn’t come from a trend. It came from necessity.
After helping build festival experiences at another venue that eventually shifted, the vision didn’t die—it evolved.
Instead of folding it, they rebuilt it stronger.
And the mission stayed the same:
A safe, welcoming space where music lovers, artists, growers, cannabis enthusiasts, families, and first-time festival goers can exist together without chaos, ego, or division.
That’s a rare sentence in 2026.
WHAT YOU’RE WALKING INTO
If you pull up to Summer High, here’s what hits you first:
It’s the energy.
Not forced. Not corporate. Not “please clap for our brand activation.”
Just people.
Then everything else stacks on top:
75+ artists across two stages
Hip-Hop, Funk, Reggae, EDM, Bass and live bands
EDM until 4AM
Live painters and artists
Laser shows and immersive visuals
Food vendors
Vendor village
Camping beneath the pines
Educational cannabis programming
21+ giveaways all weekend
And somewhere in the middle of all that… you’ll probably realize you just met five strangers who now feel like old friends.
That’s the point.
THE VENDORS AREN’T AN AFTERTHOUGHT
One thing that separates Summer High from the “pop-up and pray” events is the lineup of real community businesses involved.
Cannabis vendors include:
Ganja Pigs
Frost Kingz
Kine Buds
Highly Baked
Fatboyy Cannabis
Bucket Of Budz
Prada Pax
Squids
Mini Mart
Central Oddities
Best Budz
Woodz Treez
Food vendors include Uncle Mitch Munchies, High Hillz Hotdogs, Mrs. Sweets Bake Shoppe, Cosmic Creations, Food For The Homies and The Grovelink.
Artists and creators include Mushroom Girl, Do Not Feed The Art, Ashley In Wonderland, BDA, Crown City Curiosities, Rei Of Light, The LotShop and many more.
Even better, the lineup is still growing.
A LITTLE INSIDER TIP FROM OG STRAIN…
Since you’re already reading The Plug’s Pages, here’s something special.
Woodz Treez told me they’ll be representing at Summer High Fest all weekend.
If you stop by their booth, make a purchase, and mention that you read this article or simply tell them, “OG Strain sent me,” don’t be surprised if they show you a little extra love.
And while you’re there, don’t just walk away with your purchase.
Woodz Treez is planning to have a bong set up at their booth for adults in the designated 21+ area, so stop by, take a hit with the crew, and let them know OG Strain sent you. It’s a great excuse to meet the team, hang out for a minute, and become part of the Summer High experience.
I’m not going to spoil exactly what that “extra love” might be—that’s between you and them.
Maybe it’s something extra.
Maybe it’s a surprise.
Maybe it’s just some VIP treatment.
The only way to find out… is to walk over, take a rip, and say those magic words.
Then come find me later and tell me what happened.
WHY YOU SHOULD SHOW UP (AND NOT JUST “THINK ABOUT IT”)
Woodz said it perfectly.
This isn’t about spending another weekend staring at a screen.
It’s about disconnecting from everyday life and reconnecting with people.
Camping.
Music.
Art.
Cannabis education.
Great food.
Late-night sets.
Meaningful conversations.
Whether you arrive with twenty friends or by yourself, you’re walking into a community that wants you there.
WHAT MAKES THIS DIFFERENT?
Most cannabis events focus on one lane.
Summer High combines them all.
A cannabis convention.
A growers championship.
A music festival.
An art festival.
A camping experience.
A community gathering.
Instead of choosing one culture, Summer High brings them together into one unforgettable weekend.
That’s what makes it different.
LINEUP HIGHLIGHTS
Just so nobody accidentally skips this part…
🎶 75+ Artists including THE BASEMENT CHRONICLES
🎺 Sophistafunk
🎤 Mula Monopoly
🎸 Sacred Medicine
🔥 Broken Harmony Syndicate
🔊 EDM Until 4AM
🎨 Live Art
✨ Lasers & Visuals
🍔 Amazing Food Vendors
🛍️ Vendor Village
And according to Woodz Treez…
They’re not done announcing surprises yet.
TICKETS
Use Promo Code:
SUMMER50
Offer ends July 4 at 11:59 PM.
Tickets are available online through the Summer High Festival ticket page.
FOLLOW THE FESTIVAL
For updates, announcements, camping information, vendors and everything else, visit the official Summer High website and keep an eye on Woodz Treez’s social media pages as they continue posting updates leading up to the event.
FINAL WORD
There was one sentence from the interview that really stuck with me:
“Summer High isn’t just a festival—it’s a community.”
People throw that word around a lot.
Community.
But after reading everything they’re building, it doesn’t sound like marketing.
It sounds genuine.
Music.
Cannabis.
Art.
Camping.
Education.
Families.
Growers.
Creators.
Everyone sharing one unforgettable weekend beneath the pines.
If Summer High delivers on everything they’re promising, this won’t just be another event on the calendar.
It’ll be the one people spend the next year talking about.
And if you decide to stay home…
Don’t blame me when your friends won’t stop telling stories about everything you missed.
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